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Small Business, Big Vision Review
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The Night Owl vs. The Early Bird vs. The Office Chimp
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10 Best Countries To Live In For The Online Professional

Small Business, Big Vision Review

As a regular contributor over at Young Entrepreneur, I had heard about the brothers Adam and Matthew Toren long before a pre-release copy of their book Small Business, Big Vision landed on my desk.

Young Entrepreneur is a portal offering advice, tips, and some crucial direction to entrepreneurs both new and experienced. It’s a great resource that supports the most vital seeds of any economy – those passionate and driven individuals with ideas to build something big.

The brothers behind the site have now penned a book, which I think is going to make a very timely read for individuals with entrepreneurial blood running through the veins. It will particularly help those of you who have thought about making the jump in to a small business, but haven’t yet mustered the courage to tear through so many unknowns.

Small Business, Big Vision is very much a book for the twenty first century entrepreneur. It melds together practical advice covering the creation of your business plan, attracting investors, outsourcing vs. employing and some key tips for using social media.

The pages are littered with perspective from entrepreneurs that you will likely be familiar with. Guys like Mike Michalowicz, the famous Toilet Paper Entrepreneur, Brent Oxley, who founded HostGator in his dorm, and Gary Vaynerchuk who is present just about bloody everywhere.

As a guy who makes his living solely online, the book resonates with me. I get the sense the authors are fighting back the temptation to scream that entrepreneurs have never had it so easy. And it’s true, we haven’t.

Since the rise of the Internet, the economy has shifted towards the web in such a way that there are opportunities for everyone. Forming a small business used to be about racking up the courage to go public with a bold idea, often in your local town or bravely on a national level. The web has made it possible to hide behind a screen and still reel in the dollar bills. There’s less risk of personal embarrassment, and much less start-up cost attached.

The book slants heavily towards this modern breed of online entrepreneur. While I’m sure the brothers have widened their goalposts in an attempt to make it relevant to all entrepreneurs, there’s definitely a strong spotlight placed on how multimillion enterprises can be formed from your bedroom if you have the vision.

As an online entrepreneur, that’s just what I like to hear.

However, striking the balance between appeasing this generation of Internet entrepreneurs, and opening up opportunities for those who aren’t so web-savvy is always going to be a stern task in book form.

If you’re the kind of entrepreneur who’s seeking guidance on how to find the right solutions for a brick and mortar business, a lot of the information packed in to these pages may not strike you as directly relevant to your needs. Most of the spotlighted entrepreneurs have stumbled across their success using the web as their main medium, rather than an optional market for growth.

Small Business, Big Vision is extremely well written and cuts like a knife through subjects that are notorious minefields to even think about it. The process of obtaining investment is very well addressed and you will likely exit the chapter with a greater deal of clarity than you started.

It also swiftly addresses the pros and cons of outsourcing for anybody caught between two minds. To take on staff or to send my expectations, hopes and dreams to a polite sounding chap in the Phillipines? It’s a tough one, but again, the Toren brothers have laid out both sides of the argument very objectively. They repeat this throughout the book across a variety of common issues for entrepreneurs, including the dreaded realisation that you need to make changes for your business to survive.

If I could advocate one feeling that you’re likely to take from the book, it would have to be clarity.

Clarity plus the jealous motivation of hearing what so many other successful entrepreneurs have done to grow their millions. It’s an intoxicating combination and a real kick up the arse if you’ve been waiting flat-footed for your big break to arrive.

You can find more information about Small Business, Big Vision on the book’s website, or go ahead and order your copy from Amazon when it’s released on September 13th (My blurry calendar tells me that the 13th is today, go fetch!).

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The Night Owl vs. The Early Bird vs. The Office Chimp

There are 8760 hours in a year, and the average employee spends exactly 2000 of them at work. I won’t scare you with the total number of hours you are expected to work in a lifetime but rest assured, it’s a lot of bloody hours.

Small business owners and self-employed professionals can rightly claim to lose many more hours outside of the set Monday to Friday 9-5 routine. Personally, I would bet that I spend up to 50% of my 8760 hours thinking about work. If I’m not brainstorming business concepts, I’m going over accounting figures in my head. And if I’m not daydreaming, I’m battering my keyboard as I speak.

This post is about stereotypes. That means understanding them, acknowledging them and hopefully becoming more productive by living up to them. I’d like to introduce you to my three furry friends, Mr Office Chimp, Mr Early Bird and Mr Night Owl.

Office Chimp, Early Bird, Night Owl

Consider them your new messiahs.

There’s a question I get asked a lot – usually by my friends – that relates to staying productive while being my own boss, and it goes simply, “When do you find it easiest to work?” Usually followed by “Or do you not work?” Followed by the snap judgment of my unshaven face and pizza beard “Christ, show me how you make money. It can’t be that hard…

For the longest time, I thought it was cool to reply that I worked whenever I felt like it. And in essence, it was true. But whether you believe it or not, routine is one of the great gamechangers in the productivity equation. We are designed to function better when there is routine in our lives.

Routine doesn’t have to be the recurring disgust of wedging your face in somebody else’s armpit on the tube, and it certainly doesn’t have to be the sight of the same fake plastic faces at the watercooler during lunch. Routine need only be an environment lavished with the correct ingredients to bring out the best of your working habits.

Mr Night Owl, Mr Early Bird and Mr Office Chimp sum up, quite suitably I think, three very different professional personas that I have encountered.

I often jest that Night Owls are online sleazeballs and bohemian graphic designers, the type who make money in darkened basements while scattering cheesy wotsits over their boxers.

Likewise, I love to ridicule the Early Birds for being psychomaniac marathon runners, the type you catch whizzing past in the park at god knows what hour because they have to get back to their squeaky clean apartments to do some fucking life consulting on why I’m such an unhealthy bastard.

And then there’s the Office Chimps. Those who arrive at their Macbooks by 9:01am with a large cup of Starbucks and the desire to ‘touch base’ over some useless corporate shit, always worth sacrificing a lunch break over, in the distant hope of success while they plan the only two week vacation of their year to Benidorm on a second minimised browser.

Am I stereotyping? Probably, but fuck that, right?

My point is (yes, there’s a point), that it doesn’t really matter which of these personas you choose to adopt for your professional career. What matters is that you embrace the necessary challenges and learn from our three furry musketeers. Take a peek below to work out what the hell I’m talking about.

The Night Owl Lifestyle

He who works between 9pm-4am.

The Night Owl enjoys a working environment of less distractions, less interruptions and more late night Channel 5 porn. He doesn’t have to answer the phone every 5 minutes, but he does have to contend with Ryan Eagle announcing on Twitter in 17 minute intervals that he’s still awake, and still got a bigger dick than you.

Unfortunately, being a good Night Owl requires a perfect knack for balancing your social life with those late surges of productivity. It’s not healthy to lose every Friday night to your work, but then neither is it healthy to batter your liver in to submission while your latest project gathers dust.

Doing it wrong:

Following the Night Owl work routine while courting a demanding girlfriend is a recipe for your balls to look like mashed potatoes by the end of the first week. Be sure to spend a lot of time with friends, family, loved ones and pets in the afternoon hours when you’re not working.

You must be able to distinguish between Night Owling for the right reasons (it’s your most productive working period) against finding a simple excuse for your insomnia. If your problem is that you can’t sleep, work is not the answer.

Doing it right:

If you’re going to be a night owl, you have to embrace the lifestyle and remain in bed until at least 12pm. It’s not feasible to expect to be working at your full potential in the early hours on little or no sleep. If you choose to ignore this advice, please allow me to recommend a local business that can probably serve you well. Just search… crack dealers in *my town here*

On a serious note… maintain a healthy diet, avoid reliance on caffeine stimulants, and use proper lighting to avoid blitzing the retinas of your eyeballs with chronic monitor glare. Working in the dark, every night, is really fucking stupid.

The Early Bird Lifestyle

He who works between 6am-1pm.

The Early Bird sums up a lifestyle I have never quite managed to embrace. The last time I was up at the crack of dawn, it was to retrieve a bag of Argos cutlery from an apartment I was running away from. Long story, but clearly such early activity has never come naturally to me.

I guess it’s the way forward for those who enjoy a good pre-breakfast workout, love the smell of morning dew, and don’t like late night Channel 5 porn.

The great appeal of getting work done early is to be able to enjoy the rest of the day. This may require a streak of independence, since most of your friends are likely to still be working when you’re finished!

Doing it wrong:

If you’re going to be a professional Early Bird, stick to your guns and obey the cut-off point in the day when work becomes secondary. The Office Chimps will be trying to badger you in to conversing after their 3pm pub lunches, but don’t be having any of it. If you become the pushover who is first in to his home office and subsequently last to close down Outlook, you have to question the merits of your lifestyle.

I always feel a little pissed off when I see that even the Americans on my Twitter have finished work, while I’m still plugging away in the UK. Thankfully I don’t have the fist in the balls of knowing I got up at 5am to add to the bitterness. Take note, Early Birds.

Doing it right:

The smooth sophisticated Early Bird doesn’t just do it right, he looks like he’s doing it right. These are the kind of bastards you see chipping on to the 16th green at 2:30pm because their work is dealt with and they’ve already maxed out the MuscleBlaster.

The successful Early Bird wakes early with a fresh mind, plows through the to-do list and crucially manages to maintain the momentum until his work is done. A fake Early Bird, a Finch in Disguise, may start off brightly at 6am. But when 9am comes, he’s such a virgin to the sudden rush of distractions and attention stealing emails that his best laid plans crumple and fail. He retreats to his natural environment and far from having the golf clubs out at 2pm, he’s drowning in a mug of caffeine and wondering where the morning went.

To be an efficient Early Bird, you need concentration levels of steel, Ivan Drago-esque discipline and the ability to give me those snotty looks as you sprint past in your sweat stained jogpants.

I admire you, Early Birds, but I hope the sunrise swallows you whole.

The Office Chimp Lifestyle

He who works between 9am-5pm.

If there was a God, the Office Chimp would clearly be his projection of how employment should proceed. Right from an early age, we are nurtured in to a routine that for 95% of the suckers on this earth, will become ‘The Routine’ for the rest of their lives. Monday to Friday, 9-5, with the occasional token gesture of holiday to avoid a certain mental breakdown.

The Office Chimp is scoffed at by those of us who are no longer constrained to the traditional work day, and yet many of us choose to work those conventional hours regardless. Oh, but we carry our work through the evening and the morning too. So who is laughing now? Just us unfortunately.

The Office Chimp is encouraged in all of us from an early age. There’s no shame in working to the tune of a lifestyle that regularly brings out the best in our performance. Unless it doesn’t, of course.

Doing it wrong:

As effectively as we are trained to work during the 9-5 grind, we are just as seasoned in the art of wasting time. Most of us have nurtured the skill through years of dossing around at school, pretending to be hard working students and browsing Facebook while the boss isn’t looking.

I can plead guilty to all of the charges above. But the moment I started my own business, the old adage became true. The only person who paid the price of those crimes was the idiot who was guilty of them. Procrastination is like masturbation, you’re only ever fucking yourself.

Adapting your work ethic to that of the Office Chimp requires that you be prepared to immerse yourself in the traditional work day. The phone will ring, emails will arrive and there’s bound to be that annoying queue in Tesco to separate Man from his Meal Deal. Can you stay focused?

Running your own business and still managing to waste time means that you’re definitely doing it wrong. But hey, at least you still have that sense of camaraderie with your fellow chimps. It’s always somebody’s fault but never your own, right?

Doing it right:

The successful Office Chimp is distinguishable by the fact that he looks like everybody else, but he’s a lot richer, a lot happier, a lot healthier and spends a lot more time basking in the sun on vacation. But how does he do it?

The tale of the successful Office Chimp is usually told with a recurring detail, and that detail is hidden in the actual nature of his work. Unlike most chimps, he will choose to only devote his energies to work that is high-value. You’ll never find him processing spreadsheets of meaningless data entry, or ‘touching base’ on matters that could be solved in an instant with a little common sense.

He starts his work at the conventional hour, and just like you and I, he finishes in time for an early evening drink. The difference is simply the value he places on his time, and thus the value he generates from his work.

You won’t catch the Office Chimp galloping through parks at a ridiculous hour, and you probably won’t see him covered in cheesy wotsits in the recess of the night. But just like with these other critters, there is method to his madness.

So which are you? And more importantly, are you doing a good job of being him?

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10 Best Countries To Live In For The Online Professional

One of my targets for the next couple of years is to sample life on every continent in the world, including a (very) brief taster of Antarctica.

I spent the last 8 months living in Bangkok which made a great base to explore South East Asia. Now that I’m back in Europe and the novelty of catching up with friends and family has passed, I’m already daydreaming about new adventures. Guybrush Threepwood eat your heart out, I’m ready to conquer the seas.

Expats regularly discuss the sensation of returning home after an extended period of traveling. It’s a strange feeling.

If you’ve spent your entire lifetime in a single city or state, only to one day decide to go traveling, it’s amazing how so little seems to have changed when you finally return home. The uncertainty and adventure is replaced with familiarity and a grinding restlessness. There must be more to life than life as you know it.

Thailand was my first taste of settling in a foreign country. As much as I enjoyed my time, there are things I would have done differently and efforts I would have made if I could go back and do it again. The temptation, of course, as a guy who makes his money from the Internet, is to do exactly that. Go back and do it all again.

I thought I’d draw up a list of countries I’ve considered moving to, for anybody else out there with the restless desire to travel and dump themselves in to the unknown. Let me know if you have any other destinations that I’ve missed. I’m no expert in the field, just a guy who spends too long pissing around on Wikipedia and Google Images.

The 10 Best Countries To Live In

Moving to Argentina

Argentina – The next country on my hit-list, and regularly touted as the Mecca for expats seeking the best standard of living at the lowest price. Everybody I know who has experienced Argentina, has loved it and wanted to go back for more.

Buenos Aires, the capital and gateway, regularly tops polls as the most popular destination for expats. Simmering subtropical weather, luscious food and a vibrant atmosphere are just a few of the descriptions I hear thrown around. Sounds like the perfect remedy for British autumn and winter.

By all accounts, learning Spanish seems like a pretty good idea before planning a move to Argentina. As I learnt in Thailand, language is often the decisive factor between loving a culture, or respecting it from afar, and between making close friends, or merely lots of smiling acquaintances.

Moving to Thailand

Thailand – I spent 8 months living in Bangkok and it’s pretty hard not to fall in love with the Land of Smiles. Thais are incredibly friendly, gracious and welcoming… even if like me, your control over the native language is somewhat sketchy. Thailand is not as cheap as I was expecting, but considering I wedged myself in a luxury apartment in downtown Bangkok, the standard of living to the dollar was immense.

Certain products are dirt cheap (DVDs, electronics, clothes), but replicating your western way of living will rack up the expenses. It’s a country where immersing yourself in the language will reap the benefits of avoiding a tourist economy. Admittedly, hiring a maid for £80/month to do your grocery shopping is a good alternative.

The economy is corrupt and you will undoubtedly find – for better or worse – that money will buy you just about anything in Thailand. Herpes included, so don’t be a dumbarse!

The many beaches scattered around Thailand are simply out of this world. I’ll have the pure white sand and crystal clear waters burnt in to my retinas for the rest of my time on this planet. Little else can compare.

Moving to Canada

Canada – A friend of mine is moving to Canada next year. I’ve never been, but I deal with a lot of account managers based in Canada who seem a whole lot more cheerful than their American counterparts – so there must be something uplifting about the world’s second largest country! What really strikes me about Canada is the balance between urban familiarity and untouched natural beauty.

Canada always scores highly on standard of living polls, and it probably helps my attraction that most Canadians I’ve spoken to, I’ve gotten on with very well. Let’s not forget how much easier it is to move there as opposed to the draconian measures necessary to enter the USA without getting your arsehole cross-examined for a visa.

Moving to Czech Republic

Czech Republic – If you fancy a slice of bohemia, grab a plane to the Czech Republic. Prague has a reputation for offering all the charm of Berlin and Paris at a fraction of the cost. It’s one of the cheapest places to settle in Europe, and rapidly becoming one of the most popular. Known as the City of a Hundred Spires, you’ll find history dripping from every street. Students and tourists flock here, along with a growing number of expats.

I have to stress that for anybody visiting Europe from afar, prices are not cheap across the continent. The further north you go, the deeper in to your wallet you can expect to reach. The Czech Republic has the benefit of being nicely located if you want to jump on a train and see the rest of Europe. Small countries, huge diversity…one of the great attractions of moving to this part of the world.

Moving to New Zealand

New Zealand – My reasons for moving to New Zealand hinge on the fact that it looks fucking awesome. There’s not much more to it. New Zealand is a hot destination for students here in the UK, which probably has something to do with it being the adrenaline junkie’s capital of the world. My friends who’ve travelled there tell me that Wellington and Christchurch are better choices than Auckland for settling down. But the country seems to attract expats all over.

The cost of living is rising in New Zealand, but unlike many other popular expat spots, moving here requires very little adjustment. The language is the same, the people are friendly and there’s already a strong presence of other nationalities. New Zealand and Australia are seen as the traditional landing ports for pissed off Brits seeking a better quality of life.

Moving to Costa Rica

Costa Rica – In many expat eyes, this is the gem of Central America. Costa Rica is the oldest democracy in Latin America, and generally accepted as the safest country in the region. It’s a peaceful, friendly country with a tropical climate and the kind of scenery that takes your breath away. Volcanoes, rainforests and natural fauna… you name it, Costa Rica has it.

Living in Costa Rica can be very cheap if you limit yourself to the bare essentials. But in keeping with many expat hotspots, you will pay a noticeable premium to retain your western way of living. Expect your diet to improve with a rich invasion of fresh fruit and veg, although I would suspect getting a pizza delivered could be difficult if you choose to immerse yourself in the secluded paradise spots.

Costa Rica has been hit by a swarm of North American expats in recent time, making it proportionately, the most heavily populated country by US citizens outside of America itself. What does this mean? Starbucks…coming to a rainforest near you.

Moving to South Africa

South Africa – A stunning country with the strongest economy in Africa, you probably remember clips of natural sublimity from last years Football World Cup. I’ve always had a soft spot for South Africa, being drawn to the incredible safari experiences that are available throughout the country. Obviously living somewhere is about more than encountering lions in the wild, but some of the landscapes look unmissable to me. When it comes to crossing off Africa from my continents to experience, I’m pretty sure it’ll be here that I decide to base myself.

South Africa comes with a few risks attached. Safety issues on the streets are well documented and there are some places where you simply cannot risk walking around on your own at night. There are plenty of tourist horror stories to shit your pants over but ultimately, being sensible and acknowledging the risks should be enough to avoid them altogether. Housing is cheap, food is priced reasonably, but don’t be fooled in to believing that costs are low across the board in the major cities. One look at the forum posts reveals that they’re not, and they’re rising.

Moving to Singapore

Singapore – Seriously Singaporeans, how do you do it? I only spent 5 days in this buzzing metropolis, and I managed to spunk my way through close to £1000 on some pretty standard expenses. Okay, admittedly, Andrew Wee inflated my bill by coaxing me in to buying a shit ton of imported chocolate on the last night, much of which I ended up eating to be able to get back through customs unscathed. But let me put it out there… Singapore is not cheap.

It’s certainly no retirement destination for the old hack making tuppence on his state pension.

That said, Singapore is spotlessly perfect. It really is one of the tidiest and most attractive looking countries you’re likely to find. This is made much easier by the fact that it’s so small. Imagine Wales, with civilization thrown in for good measure.

If you’re a city dweller who likes to be in the thick of fast moving urban life, Singapore will definitely appeal. It has a thriving economy, excellent infrastructure and the comfort of the English language. Just be prepared to sell multiple body components to pay your rent.

Moving to Panama

Panama – Were you not paying attention during Prison Break? Panama is the perfect paradise for criminals on the run. So as an affiliate marketer, I should fit in just fine.

Wedged in the heart of Central America, Panama brings the freedom of two different oceans on your doorstep. It’s a destination that is exploding in popularity for the tourism industry. Many Americans and Europeans alike are drawn to the country for the higher standard of living and feisty climate. You should tackle Spanish before committing to a Panama move. Once conquering the language, you’ll find a passionate and friendly population that is known for being very welcoming towards expats.

Crime is always something you want to consider before relocating to this part of the world. Historically, Panama has developed a reputation as one of the safer countries in Central America – if you don’t take up employment in the drugs trade, you should be fine.

I don’t like to get bogged down in what some biddy in her rocking chair misconceives to be a violent nation on the other side of the world (It’s a bit like the argument, “Thailand? Don’t the women there have dicks?“), but I know it’s a sore spot stereotype for many people looking to move.

Moving to France

France – I’ve been told that the south of France would be the perfect match for my personality. Whether there’s any truth to that remains to be seen. I’ve never been. Paris has never appealed to me. Londoners and Parisians couldn’t be further apart, despite their geo proximity. But the south of France looks to be a different story. Glorious food, regular t-shirt weather and a lackadaisical attitude in getting from A to B. On second thoughts… where’s my passport?

So what of London? Having moved back here in July, would I recommend the city to other individuals looking to sample life abroad?

Yes and no.

London is a brilliant place to visit. Full of things to do, sights to see and with the cultural back-catalogue of history nestled in to every bustling corner. The spontaneous individual with a sufficiently fat wallet can never get bored in London.

But as a home, it can be overwhelming and underwhelming in equal measures. I have obvious ties to the city. Most of my friends and family live here. It’s always felt like home to me, but that’s only because I can’t afford to uproot my loved ones and bung them in the back of the plane to be relocated to the destinations above.

I like to mock the state of Britain (and it’s pretty easy given our recent riots), but as far as sense of humour goes, the Brits are the best in the world. No matter where I travel, I always miss the laughs that come with some self-deprecating banter over a beer and a burger.

Of course, Brits are good at traveling – even better at burning themselves to shit in the process – so it’s not hard to track them down abroad. But as the old adage goes, there’s no place like home. Or is there? I want to collect enough passport stamps to see for myself.

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