Assuming you haven’t been living under a rock for the last 18 months, you’ve probably heard quite a bit about Twitter. Maybe you even have your own account which you tweet your random drivel to. I like to use mine to drop the thoughts that are too fleeting to develop in to anything significant for this blog.
Whatever the case, whether you like Twitter or not, there’s money to be made in marketing by following the masses and monetizing the suckers. And a trend doesn’t get anymore slap ya in the face obvious than Twitter right about now. So how can we cash in as affiliates? Well, I took the plunge and invested in some Twitter automation software. Hence this review of Tweet Adder…
What Is Tweet Adder?
Whether you want to admit it or not, if you buy a software application like Tweet Adder, you’re essentially investing your money in to the black hat world of online marketing. Automation software is synonymous with spam and blog comment vandalism. That doesn’t mean Tweet Adder was designed for spam. But if placed in the wrong hands, it can certainly be used for that reason.
Tweet Adder is a desktop app, fit for both Window and Mac, that can be programmed to automate your Twitter networking habits. If you’re anything like me, you probably didn’t look at Tweet Adder and think to yourself “Damn, this could lift my personal profile to the stratosphere”. No, you probably thought, “Hmm, automation is money. Twitter is a great platform for some affiliate link dropping.”
Before I descend too far in to how Tweet Adder can be used to jump on the Twitter money train, I should probably give you a rundown of the key features.
When you download the software, you’ll be prompted to add your Twitter accounts to the program’s access file. Once you’re logged in, you’re going to find a nice array of options for growing your follower-base. Tweet Adder strives to automate everything. From your regular tweets, to adding followers, to direct messaging new “friends”. Everything that you could normally do on Twitter, you could do by programming Tweet Adder.
Probably the most important tool for marketers such as myself is the ability to drill down through users and target people based on specific keywords. You can run a search from Tweet Adder to return profiles that have a certain phrase mentioned in the user’s profile – or even simply a keyword that they’ve recently tweeted about.
One of my favourite search-and-find tricks is to round up users from a certain state or city and target them with a geo-relevant CPA offer. If you have a mind for affiliate marketing, there should be a thousand methods of usage you can find for a keyword powered search feature on Twitter.
Once you’ve locked the crosshairs on the users that are relevant to your needs, you can program Tweet Adder to go fucking nuts and add them. One by one, day by night, week by month. The software automatically randomizes the interval between follows being sent. This is important for covering your trial. If Twitter sees that you’re the kind of dude who decides to follow a new user every 94 seconds, you’re going to get mistaken for a robot. Which in this case, you are.
Remember to use the randomized adding intervals and don’t get too greedy. If you’re trying to follow a new user every 5 seconds, you’re walking in to the spotlight like a rabbit turning in to headlights. Sooner or later, the Twitter powers that be will crush you.
Not only can you automate the selection process of people to follow, but you can also load up your tweets, direct messages and retweets to be published. This is an easy way of sealing the deal, so to speak, when it comes to getting people to follow you. Say you add a social networking control freak like myself who won’t give a reciprocal follow for no reason – direct message his ass instead. Ask him how he’s feeling today with a vaguely personal slant. It will improve your success and it will also keep your account looking genuine. One of the tell tale signs of an API-based Twitter user is a lack of interaction with other users (and a high volume of bit.lys).
So to answer the question – what is Tweet Adder? It can be whatever you want it to be. If you want to rapidly gain a ton of followers on your personal account, it’s great for that. But for marketers, it works best as an automation vehicle. Use it to rapidly build up targeted lists of users who *might* be interested when you decide to start hitting them with CPA offers…
How Can I Use It To Make Money?
The chances are, if you’re reading this blog, you’re a money hunting bitch who only invests in software if it’s gonna line your pocket. That’s cool because I am too. I’ve never been interested in manually altering the stats of my personal Twitter account. I use Tweet Adder to gain free traffic for a number of CPA offers.
Now, as with any traffic source, you’re going to have to do your research. Not every offer you grab off a CPA network is going to convert in to a winner when you start plugging it across your automated Twitter accounts.
It’s highly unlikely that you’re going to have much joy slinging rebills off a Twitter account. Or for that matter, just about any other offer that involves the user submitting a credit card. For zip submits, basic lead gens and some very specific dating offers however, it’s a completely different story. You can and WILL have success plugging these offers if you take the time to build up a nice targeted follower list before you hit the monetize button.
As it goes, building up your targeted follower list is the single biggest challenge of making money with Tweet Adder. You should have no problem reaching 1000 followers. But after this point, ratios kick in and you will need to satisfy the Twitter quality score (basically your following to followers ratio). Thankfully the software comes with a handy unfollowing command. Be warned though, if you decide to prune 300 users at the snap of your fingers, the shit could hit the fan very quickly. Twitter seems to dislike any kind of insta-unfollowing when it’s done over a large scale. Go gentle with it, people.
If you’re willing to invest a little time in to your Twitter marketing efforts, it’s easy to see how a feature like the current trending topics can be turned in to a pot of gold. I remember when Michael Jackson died, I set Tweet Adder to re-post my Wacko Jacko email submits day and night while he was still occupying the entire trending chart. This resulted in some insane traffic. Truth be told, I got scrubbed to shit at the advertiser’s end. But while the traffic was free and there to be taken, I couldn’t have cared less. 100% profit through and through.
What Are The Risks Involved?
If you look closely at the success stories and the failures of automated marketing, you’ll notice a recurring theme. The guys who have success are the same guys who plan and execute a long term strategy. If you buy Tweet Adder, load it up with a hundred tweets and set it to follow thousands of users in the space of 24 hours, you’re going to have some extremely mixed results.
The best way to make money with Tweet Adder is to have a number of accounts setup that grow slowly over time. Slow growth mirrors realistic use. No matter how stupid you consider the Twitter masses to be, most people can still read the difference between a human speaking and a robot spitting programmed drivel. Your ability to nurture accounts and slowly establish authenticity is the vital ingredient to cashing in.
Not only will you fail miserably if you neglect the chore of planning ahead, but you’ll also risk getting all of your Twitter accounts banned. If you’re working in the Internet marketing space, it can be pretty embarrassing to have your business account suspended for Twitter misuse. Think before you try to exploit.
You need to be particularly careful about mass unfollowing users. It’s important to keep your ratios in check, but deciding one day to castrate half of your network is not going to do you any favours.
It’s also necessary to muster a bunch of genuine looking tweets to feed in to your accounts. There are databases of 140 character tweets that are widely available on the net. I would personally recommend link dropping in no more than 15% of your tweets. Keep the rest squeaky clean to establish some credibility.
Tweet Adder Pricing Options
Tweet Adder is sold as a one time purchase for lifetime use. This appeals to me, personally, seeing how I will invariably change up my marketing tactics from week to week. It doesn’t make sense for me to pay a monthly subscription charge when I might only use it for a week and then fall in love with another traffic source.
The license you purchase will ultimately depend on how many Twitter profiles you plan on automating. The options look like this:
I started with a license for 5 profiles when I was looking to scout out the software. I can’t think of any reason why, as a marketer, I would want to buy a license for just one profile. The best way to make money with an app like Tweet Adder is to cast the net far and wide. The more active profiles you have, the more niches you can branch in to, and the more money you can ultimately make.
If you want to see if the software is as capable as it claims to be, by all means go for the 1 profile package. Once you’ve seen what it can do, you’re probably going to want to upgrade. Scaling means having lots of profiles and lots of mini-networks.
Until the day Twitter rolls out a self-serve advertising platform, software like Tweet Adder is always going to be the best way of reaching a large crowd on the site. That’s unless sitting at your desk and manually tweeting all day sounds like an option. I haven’t gone all out with my Twitter marketing efforts, but I’ve still been able to accumulate some nice almost-passive income.
The software itself is great. Pretty much everything I need for automating the marketing process is here when I boot it up. You receive automatic upgrades and if you’ve ever used automation software before, you’ll know that upgrades are a fucking necessity. Anybody else remember the days of MySpace bots being rendered useless as soon as the MySpace platform changed a line of code? Yeah, I do. Software upgrades…very important when you latch an API on to something like Twitter.
Nobody can deny that Twitter is growing fast. It’s slowly becoming more central to our day-to-day lives. The rate at which it’s multiplying its userbase is truly shit boggling in itself. Many marketers will continue to sit on the fence and let their Facebook PPC campaigns make healthy bank. But if you’re planning ahead, as you should be, Twitter is a very sure bet for expanding your business beyond one marketing platform. For a one time investment, you’re looking at 100% profit on every conversion you make.
Tweet Adder is worth checking out. Head on over to the Tweet Adder website for more information.