David Ogilvy, the godfather of advertising once wrote, “Never send a memo or a letter on the day you write it. Read it aloud the next morning – and then edit it.” We may have abandoned the letter, but we shouldn’t abandon common sense. Before sending an important email, or publishing any writing of significance, [...]
Monetizing a Blog With Premium Posts: Does It Work?
If you’re a reader of my affiliate marketing blog, Finch Sells, you will probably be aware that I’ve introduced paid content over the last 6 weeks. I thought it’d be interesting to see how many of my regular readers converted in to paying customers, especially given how fellow marketers can be notoriously hard to sell [...]


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