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Workaholism: How To Self Destruct Completely
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Want High Quality Banners For Free?
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Small Business, Big Vision Review

Workaholism: How To Self Destruct Completely

Maintaining a healthy balance between work and home life is something that you can only truly monitor through the reactions of those who have to deal with you every day.

If you’re being asked to repeat your name to your confused children, the alarm bells should be ringing. If your wife reacts violently to the latest admission that you’ll be spending a night in the office, maybe it’s not her that’s being unreasonable.

Maybe workaholism has you by the balls.

These are warning signs and nothing less. Entrepreneurs are often praised with the positive attributes of being passionate, determined and willing to go the extra mile. Our greatest fault is that somewhere in the thick of it, our personal identity becomes so intertwined with the projects we’re working on that to be separated fuels resentment and a shitty attitude towards those who remember the more care-free caricatures we used to be.

It doesn’t matter how many times you explain the stressful nature of your work, it will always seem like a weak argument.

Most people judge stress by the battle for oxygen on a cramped morning commute, or the constant uncertainty of how a moody boss is going to lash out at them.

To see us sitting in our home offices, Spotify blaring to the max, makes it very difficult to understand how we can’t afford ourselves a simple Off switch. The ability to snap and morph in to the infinitely cooler husband, father or friend who reaps the rewards of his split personality’s sheer grit, rather than drowns in the magnitude of how much is yet to be achieved.

This type of in-fighting can prove more than destructive to a small business. Just because your home office is lacking the small red button marked “Self Destruct Completely”, don’t assume the same effect can’t be achieved through negligence and tunnel-vision.

It can, and in my case, it almost has.

One of the buzz words you will often hear mentioned alongside running a business is accountability. Without accountability, it’s impossible to drive a business forward. You won’t find a single entrepreneur in the world who doesn’t advocate the importance of discipline.

Unfortunately, discipline and accountability are double-edged swords.

If you start holding yourself accountable for the failure to realise long term goals, on a short term basis, your private life is going to suffer a body blow as you take this frustration out on everybody else. Not directly, but by allowing the workaholic in you to prosper and grow. It becomes the dominant personality.

It’s a great balancing act to be able to hold yourself accountable for short term failures, while still appreciating that when you work your bollocks off and the lucky break doesn’t materialise, patience is in order.

Self-destruction is almost guaranteed if you can’t differentiate between those elements of blame. The workaholic will grab any opportunity to dominate your life, but it’s an attitude that will never subside – even in the face of great success. It has to be controlled.

You have to hold yourself accountable for keeping the workaholic on a leash, not just exercising it regularly. Anything less and you have a wild untamed beast on your hands. Unfortunately, that beast is yourself.

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Want High Quality Banners For Free?

How many hours have you lost piss-arsing around in Photoshop and still getting no closer to a banner that is suitable for promoting your product?

How many freelancers have you paid to take away the torment?

Welcome to the world of SnackTools, a cracking suite of automation software that takes the hassle out of creating banners if you’re not already outsourcing the task.

SnackTools has a number of very handy and attractive looking apps, each designed to improve the visual presentation of your website. From professional quality slideshows, to online surveys and polls. There’s a lot to digest, and like sweet music to your ears, most of it is free.

The app most likely to capture your imagination is BannerSnack.

Bannersnack Review

BannerSnack is my new best friend if I ever find myself weighted with the burden of having to produce a banner that isn’t embarrassingly slapped together like something out of MS Paint in the nineties.

The software allows you to create flash and gif banner ads using a very simple interface. It’s all drag and drop.

I consider myself a bumbling dinosaur when it comes to showing that deft touch in Photoshop, or indeed any of Adobe’s industry standard tools. BannerShack is simplified in such a way that even if you’re like me (you poor sod), you’ll be able to produce the eye-catching banners that have alluded you for so long.

Want fancy icons to give your banners that sleek 2.0 look? No problem. Want lots of direct response friendly arrows, buttons, labels and familiar visual cues to drive more clicks to your site? It’s all here.

Besides using BannerSnack to create images, I’ve adapted the software to create entire product landing pages for my affiliate marketing campaigns. Just select a custom banner size, adjust it to the size you want, and lavish the page in direct response love.

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I haven't accessed ClipArt since 1997. But these arrows will come in handy for my landing pages.

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Many different kinds of buttons, colours and effects available.

BannerSnack lets you save your artwork to the cloud, making it possible to drop back in and edit your creations whenever you feel like it. I have a growing assortment of banners and landing pages, all of which perform very well for me in their given tasks.

No automation suite will ever replace the genious of a super-talented designer. If you’re a designer reading this now, I’m not trying to put you out of a job. I admire you for having all the skills that I was never blessed with.

However, for those occasions where as webmasters we want effective banners ready to roll in 10 minutes, there aren’t many creative suites as fun and simple to use as BannerSnack. Check it out!

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Small Business, Big Vision Review

As a regular contributor over at Young Entrepreneur, I had heard about the brothers Adam and Matthew Toren long before a pre-release copy of their book Small Business, Big Vision landed on my desk.

Young Entrepreneur is a portal offering advice, tips, and some crucial direction to entrepreneurs both new and experienced. It’s a great resource that supports the most vital seeds of any economy – those passionate and driven individuals with ideas to build something big.

The brothers behind the site have now penned a book, which I think is going to make a very timely read for individuals with entrepreneurial blood running through the veins. It will particularly help those of you who have thought about making the jump in to a small business, but haven’t yet mustered the courage to tear through so many unknowns.

Small Business, Big Vision is very much a book for the twenty first century entrepreneur. It melds together practical advice covering the creation of your business plan, attracting investors, outsourcing vs. employing and some key tips for using social media.

The pages are littered with perspective from entrepreneurs that you will likely be familiar with. Guys like Mike Michalowicz, the famous Toilet Paper Entrepreneur, Brent Oxley, who founded HostGator in his dorm, and Gary Vaynerchuk who is present just about bloody everywhere.

As a guy who makes his living solely online, the book resonates with me. I get the sense the authors are fighting back the temptation to scream that entrepreneurs have never had it so easy. And it’s true, we haven’t.

Since the rise of the Internet, the economy has shifted towards the web in such a way that there are opportunities for everyone. Forming a small business used to be about racking up the courage to go public with a bold idea, often in your local town or bravely on a national level. The web has made it possible to hide behind a screen and still reel in the dollar bills. There’s less risk of personal embarrassment, and much less start-up cost attached.

The book slants heavily towards this modern breed of online entrepreneur. While I’m sure the brothers have widened their goalposts in an attempt to make it relevant to all entrepreneurs, there’s definitely a strong spotlight placed on how multimillion enterprises can be formed from your bedroom if you have the vision.

As an online entrepreneur, that’s just what I like to hear.

However, striking the balance between appeasing this generation of Internet entrepreneurs, and opening up opportunities for those who aren’t so web-savvy is always going to be a stern task in book form.

If you’re the kind of entrepreneur who’s seeking guidance on how to find the right solutions for a brick and mortar business, a lot of the information packed in to these pages may not strike you as directly relevant to your needs. Most of the spotlighted entrepreneurs have stumbled across their success using the web as their main medium, rather than an optional market for growth.

Small Business, Big Vision is extremely well written and cuts like a knife through subjects that are notorious minefields to even think about it. The process of obtaining investment is very well addressed and you will likely exit the chapter with a greater deal of clarity than you started.

It also swiftly addresses the pros and cons of outsourcing for anybody caught between two minds. To take on staff or to send my expectations, hopes and dreams to a polite sounding chap in the Phillipines? It’s a tough one, but again, the Toren brothers have laid out both sides of the argument very objectively. They repeat this throughout the book across a variety of common issues for entrepreneurs, including the dreaded realisation that you need to make changes for your business to survive.

If I could advocate one feeling that you’re likely to take from the book, it would have to be clarity.

Clarity plus the jealous motivation of hearing what so many other successful entrepreneurs have done to grow their millions. It’s an intoxicating combination and a real kick up the arse if you’ve been waiting flat-footed for your big break to arrive.

You can find more information about Small Business, Big Vision on the book’s website, or go ahead and order your copy from Amazon when it’s released on September 13th (My blurry calendar tells me that the 13th is today, go fetch!).

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